Business
Clean Energy Cashback
Tuesday, January 12th, 2010 | Business | No Comments
One of our latest projects at One Result is Clean Energy Cashback, it’s a great project and over the last few months I have learnt a great deal about Microgeneration.
Microgeneration is all about generating your own heat and power at home using various new technologies such as Biomass Boilers, Micro CHP Units, Ground Source Heat Pumps and Solar PV units.
The website is due to launch in the coming weeks and there is currently a blog containing lots of informations about Microgeneration. Once the site is launched it will be a great resource for the consumer to simplify the process of understanding micro generation particularly with the goverment launching it’s Feed in Tariff in April this year which will mean home owners will be paid for every unit of electricity they generate.
Tickspot Your Company Needs You
Thursday, January 15th, 2009 | Business, Comedy | 1 Comment
At One Result we use Tickspot to keep a track of billable time, but occasionally and to be fair I am the worst offender people forget to fill it in.
So inspred by the classic World War poster “Your Country Needs You” I have now posted my own version around the office to remind people that time needs tracking.
Titled Your Company Needs You – Time Sheets – Dont be a tit about it.
You can see the poster below and if you have Tickspot trouble then why not download it and put it around your offiice.
5 killer tips for protecting your personal reputation online
Monday, December 22nd, 2008 | Business, Marketing, Online Reputation Management | 2 Comments
What is more important than your reputation amongst your piers, from a business point of view not a lot, unless you have wealth beyond belief your personal reputation will massively affect your earning potential and your success in the business arena.
So how can you protect your personal reputation?
#1 Start a Blog and buy some domains
Starting a blog is easy and can be done completely free with no experience what so ever. Visit www.wordpress.com and register your blog name. Make sure you try and use your real name as your login and hyphenate or come up with a sensible alternative if it is not available, something like firstname-surname.wordpress.com is perfect.
If you do have a small budget and a little bit of technical expertise then it can pay dividends to buy your own personal domain name and host a blog there.
Search engines particularly Yahoo and Live will rank your personal domain name with almost no effort at all.
#2 Use you real name
Too many people comment on blogs with there online pseudonym bigballs6 and BoyRacer, why?
Unless you have something to hide use your real name, that way any time you comment on a blog, post to a forum, or get tagged in picture, that page is likely to be returned in Googles results when someone searches on your name.
There is a great post from Rand Fishkin of SEOMoz on the subject of personal branding
#3 Setup Profiles on Popular Professional Networking sites
The last 2 years has seen an explosion in social networking sites, with many of these sites now ranking well for Name searches. A good profile on these sites coupled with a blog and a few other little tricks can see you owning the front page of Google for any name searches particularly if you have a more unique name like Dave Carruthers
We would recommend setting up accounts on the following sites as a priority
1. Ecademy
2. LinkedIn
3. Xing.com
4. Naymz.com
5. LookupPage.com (They will even bid on your name with Google Adwords and by a personal domain name for $65 per year)
All of these sites contain alert systems so you know exactly when your profile has been viewed.
Once you have profiles on all these sites make sure you link them all together by adding links to your other profiles on each profile page, this well help them rank well in the search engines.
#4 Protect your Facebook/MySpace/Bebo/etc…account
People always say never mix business with pleasure and Facebook and My Space could not be better proof of that.
Make sure you make sure your account is locked down so only people you accept as friends can see your profile.
Do you really want your next employer or business partner to see pictures of what you and your mates got up to on Nobby’s stag doo – definitely not.
Lock it down and think about who you accept as a friend, as it may come back to haunt you.
#5 Its Twitter time
Twitter.com is a relatively new concept to many of microblogging but again choosing the right user name here is essential, choose your real name and that page will start to rank for name searches on Google.
To visit my twitter page checkout http://www.twitter.com/DaveCarruthers
Twitter is a great way to connect with like minded individuals in your industry, for ease of use I use TwitterFox to update my Twitter status.
Darren Rowse of ProBlogger fame has got a great blog with lots of tips on how to get started with Twitter
So that concludes my 5 killer tips to protecting you personal reputation online, if you have any questions or comments please do get in touch.
Evernote.com the coolest web app of 2008
Wednesday, November 12th, 2008 | Business, Internet | Comments Off
Just discovered Evernote.com and it is most definitely the coolest new web app I have come across for ages.
Evernote allows you to easily capture information in any environment using whatever device or platform you find most convenient, and makes this information accessible and searchable at any time, from anywhere.
Check it out at www.evernote.com or watch the video below.
No amount of Online Reputation Management will help Adam Smith
Monday, November 10th, 2008 | Business, Comedy, Online Reputation Management | No Comments
When a drunken britsh journalist Adam Smith from Birmngham was filmed covering the US elections after a few to many beers by a dutch reporter he may not of expected to become an overnight YouTube hit, for more info read the article on the Daily Mail Site
Unfortunately for Adam thats what happened and he may have just ruined his career as any dilligent employer is likely to google potential employees and may be shocked when they come across the video below, it may take more than a bit of Online Reputation Management to sort this one out.